Annual report pursuant to Section 13 and 15(d)

Segment Information

v3.22.1
Segment Information
 12 Months Ended
Mar. 31, 2022
Segment Reporting [Abstract]  
Segment Information Segment Information
Operating segments are identified as components of an enterprise about which separate discrete financial information is available for evaluation by the chief operating decision maker (“CODM”) in making decisions regarding resource allocation and assessing performance. The Company has determined that its Chief Executive Officer ("CEO") is the CODM.
Prior to the acquisitions of both AdColony and Fyber disclosed above in Note 3, "Acquisitions," the Company had one operating and reportable segment called Media Distribution. As a result of the acquisitions, the Company reassessed its operating and reportable segments in accordance with ASC 280, Segment Reporting. Effective April 1, 2021, the Company operates through the following three segments, each of which is a reportable segment:
•On Device Media ("ODM") - This segment is the legacy single operating and reporting segment of Digital Turbine prior to the AdColony and Fyber acquisitions. This segment generates revenue from services that deliver mobile application media or content media to end users. The Company provides ODM solutions to all participants in the mobile application ecosystem that want to connect with end users and consumers who hold the device, including mobile carriers and device original equipment manufacturers (“OEMs”) that participate in the app economy, app publishers and developers, and brands and advertising agencies. This segment's product offerings are enabled through relationships with mobile device carriers and OEMs.
•In App Media – AdColony ("IAM-A") - This segment is inclusive of the acquired AdColony business and generates revenue from services provided as an end-to-end platform for brands, agencies, publishers, and application developers to deliver advertising to consumers on mobile devices around the world. IAM-A customers are primarily advertisers.
•In App Media – Fyber ("IAM-F") - This segment is inclusive of the acquired Fyber business and generates revenue from services provided to mobile application developers and digital publishers to monetize their content through advanced technologies, innovative advertisement formats, and data-driven decision making. IAM-F customers are primarily publishers.
The Company's CODM evaluates segment performance and makes resource allocation decisions primarily through the metric of net revenue less associated license fees and revenue share, as shown in the segment information summary table below. The Company's CODM does not allocate other direct costs of revenue, operating expenses, interest and other income / (expense), net, or provision for income taxes to these segments for the purpose of evaluating segment performance. Additionally, the Company does not allocate assets to segments for internal reporting purposes as the CODM does not manage the Company's segments by such metrics.
Geographic Area Information
Long-lived assets, excluding deferred tax assets and intangible assets, by region follow:
  March 31, 2022 March 31, 2021
United States and Canada $ 25,946  $ 12,995 
Europe, Middle East, and Africa 5,086  40 
Asia Pacific and China 54  15 
Mexico, Central America, and South America —  — 
Consolidated property and equipment, net $ 31,086  $ 13,050 
Net revenue by geography is based on the billing addresses of the Company's customers and a reconciliation of disaggregated revenue by segment follows:
  Year ended March 31, 2022
ODM IAM-A IAM-F Total
United States and Canada $ 285,062  $ 79,303  $ 52,867  $ 417,232 
Europe, Middle East, and Africa 132,040  75,526  23,887  231,453 
Asia Pacific and China 72,245  12,236  15,646  100,127 
Mexico, Central America, and South America 13,289  2,660  211  16,160 
Elimination —  —  —  (17,376)
Consolidated net revenue $ 502,636  $ 169,725  $ 92,611  $ 747,596 
  Year ended March 31, 2021
ODM IAM-A IAM-F Total
United States and Canada $ 193,804  $ —  $ —  $ 193,804 
Europe, Middle East, and Africa 79,752  —  —  79,752 
Asia Pacific and China 34,774  —  —  34,774 
Mexico, Central America, and South America 5,249  —  —  5,249 
Consolidated net revenue $ 313,579  $ —  $ —  $ 313,579 
  Year ended March 31, 2020
ODM IAM-A IAM-F Total
United States and Canada $ 90,245  $ —  $ —  $ 90,245 
Europe, Middle East, and Africa 34,970  —  —  34,970 
Asia Pacific and China 11,865  —  —  11,865 
Mexico, Central America, and South America 1,635  —  —  1,635 
Consolidated net revenue $ 138,715  $ —  $ —  $ 138,715 
A summary of segment information follows:
Year ended March 31, 2022
ODM IAM-A IAM-F Elimination Consolidated
Net revenue $ 502,636  $ 169,725  $ 92,611  $ (17,376) $ 747,596 
License fees and revenue share 304,673  83,351  —  (17,376) 370,648 
Segment profit $ 197,963  $ 86,374  $ 92,611  $ —  $ 376,948 
  Year ended March 31, 2021
ODM IAM-A IAM-F Elimination Consolidated
Net revenue $ 313,579  $ —  $ —  $ —  $ 313,579 
License fees and revenue share 178,649  —  —  —  178,649 
Segment profit $ 134,930  $ —  $ —  $ —  $ 134,930 
  Year ended March 31, 2020
ODM IAM-A IAM-F Elimination Consolidated
Net revenue $ 138,715  $ —  $ —  $ —  $ 138,715 
License fees and revenue share 83,588  —  —  —  83,588 
Segment profit $ 55,127  $ —  $ —  $ —  $ 55,127