Annual report pursuant to section 13 and 15(d)

Segment and Geographic information

v2.4.0.6
Segment and Geographic information
 12 Months Ended
Mar. 31, 2012
Segment and Geographic information
  15. Segment and Geographic information

 

The Company operates in one reportable segment in which it is a developer and publisher of branded entertainment content for mobile phones. Revenues are attributed to geographic areas based on the country in which the carrier’s principal operations are located. The Company attributes its long-lived assets, which primarily consist of property and equipment, to a country primarily based on the physical location of the assets. Goodwill and intangibles are not included in this allocation. The following information sets forth geographic information on our sales and net property and equipment for the period ended March 31, 2012:

 

    North           Other        
    America     Europe     Regions     Consolidated  
                         
Twelve Months ended March 31, 2012                                
Net sales to unaffiliated customers     215       4,977       2,038     $ 7,230  
                                 
Property and equipment, net                                
at March 31, 2012     177       52       1     $ 230  

  

    North           Other        
    America     Europe     Regions     Consolidated  
                         
Twelve Months ended March 31, 2011                                
Net sales to unaffiliated customers     688       6,819       1,679     $ 9,186  
                                 
Property and equipment, net                                
at March 31, 2011     322       65       1     $ 388  

 

Our largest customer accounted for 41% of gross revenues in the year ended March 31, 2012; and 49% in the year ended March 31, 2011.