Quarterly report pursuant to Section 13 or 15(d)

Segment and Geographic Information

v3.8.0.1
Segment and Geographic Information
 6 Months Ended
Sep. 30, 2017
Segment Reporting [Abstract]  
Segment and Geographic Information
Segment and Geographic Information
The Company manages its business in three operating segments: O&O, A&P, and Content. The three operating segments have been aggregated into two reportable segments: Advertising and Content. Our chief operating decision maker does not evaluate operating segments using asset information. The Company has considered guidance in Accounting Standards Codification (ASC) 280 in reaching its conclusion with respect to aggregating its operating segments into two reportable segments. Specifically, the Company has evaluated guidance in ASC 280-10-50-11 and determined that aggregation is consistent with the objectives of ASC 280 in that aggregation into two reportable segments allows users of our financial statements to view the Company’s business through the eyes of management based upon the way management reviews performance and makes decisions. Additional factors that were considered included: whether or not the operating segments have similar economic characteristics, the nature of the products/services under each operating segment, the nature of the production/go-to-market process, the type and geographic location of our customers, and the distribution of our products/services.
The following table sets forth segment information on our net revenues and loss from operations for the three and six months ended September 30, 2017 and 2016.
 
 
Three Months Ended September 30, 2017
 
Three Months Ended September 30, 2016
 
 
Content
 
Advertising
 
Total
 
Content
 
Advertising
 
Total
Net revenues
 
$
9,784

 
$
18,107

 
$
27,891

 
$
7,626

 
$
15,206

 
$
22,832

Loss from operations
 
(1,006
)
 
(244
)
 
(1,250
)
 
(1,346
)
 
(4,961
)
 
(6,307
)
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Six Months Ended September 30, 2017
 
Six Months Ended September 30, 2016
 
 
Content
 
Advertising
 
Total
 
Content
 
Advertising
 
Total
Net revenues
 
$
17,714

 
$
36,297

 
$
54,011

 
$
18,856

 
$
28,015

 
$
46,871

Loss from operations
 
(2,108
)
 
(666
)
 
(2,774
)
 
(2,751
)
 
(10,005
)
 
(12,756
)
 
 
 
 
 
 
 
 
 
 
 
 
 
The following table sets forth geographic information on our net revenues for the three and six months ended September 30, 2017 and 2016. Net revenues by geography are based on the billing addresses of our customers.
 
 
Three Months Ended September 30,
 
 
2017
 
2016
Net revenues
 
 
 
 
     United States and Canada
 
$
8,292

 
$
8,811

     Europe, Middle East, and Africa
 
2,351

 
4,047

     Asia Pacific and China
 
16,193

 
9,558

     Mexico, Central America, and South America
 
1,055

 
416

Consolidated net revenues
 
$
27,891

 
$
22,832

 
 
 
 
 
 
 
Six Months Ended September 30,
 
 
2017
 
2016
Net revenues
 
 
 
 
     United States and Canada
 
$
15,485

 
$
15,480

     Europe, Middle East, and Africa
 
4,885

 
7,805

     Asia Pacific and China
 
30,948

 
22,954

     Mexico, Central America, and South America
 
2,693

 
632

Consolidated net revenues
 
$
54,011

 
$
46,871